CONNECTED TV (CTV)
Modern TV Advertising That Works
Reach streaming audiences on the biggest screen with measurable performance.
Brands we've helped
OUR STRATEGY
We don’t treat CTV like traditional TV.
We treat it like a performance channel.
Performance-Driven CTV Buying
Measure what matters, not just impressions.
Unlike linear TV, CTV is fully measurable and optimizable, allowing us to monitor campaigns in real time and make decisions based on what’s actually working.
Using conversion pixels and event tracking, we measure outcomes that matter the most so we can optimize targeting, creative, and spend while your campaign is live.
Advanced Audience Targeting
Reach the right households, not everyone.
We leverage powerful audience data from leading platforms to reach viewers who closely match your ideal customer profile, using signals like purchase behavior, shopping intent, streaming preferences, and lifestyle interests.
Instead of buying broad airtime, we focus on reaching households most likely to convert—reducing waste and increasing impact.
Full-Funnel & Cross-Channel Integration
Build demand, then capture it.
We use CTV to drive top-funnel awareness, then reinforce that exposure with paid search, social, and display to guide prospects toward conversion.
The result is stronger downstream performance—higher branded search volume, better engagement, and more efficient conversions.
More efficient TV advertising.
CTV brings more control, better efficiency, and stronger returns from your media dollars than traditional TV.
30–50%
lower CPMs
90–98%
video completion rates
30–60%
lower wasted impressions
Turn streaming TV into a growth engine.
Most brands still treat TV like a guessing game. We don’t.
